Even more on the WWF ad

It's confirmed: the WWF absolutely knew about the ad.

Business Insider reports:

Ad Age is reporting "Sergio Valente, president of DDB Brasil, said the ad was presented to the WWF in Brazil in December 2008 and approved; it then ran once in a small local paper." Once he saw it, he was disturbed enough to pull the ad.

Since then it's been picked up on the web and is causing quite a stir. Ad Age reports that Keith Olbermann put DDB his worst person in the world segment.

There's also a video version of the ad, which is creepy as all get out. DDB says it didn't produce it, despite it having a title card with its name at the start. As Mediaite writes, "That’s an awful lot of trouble to go through to frame a company for producing a video ad that it admits to doing a print version of."

Yeah, I'll say. Also, what's up with Olberman suddenly taking issue with mocking 9/11? He's offended by commemorating it too. Does he just want it to go down the memory hole?



Bring back the pain? For whom did it ever go away? Olberman is the worst person on TV except for maybe that Ed Schultz douche.

I also replaced the video and I am backing it up right now.

H/T: Barenakedislam